Your Guide to Promoting Your Business During the 2025 Draft
The 2025 NFL Draft is coming to the Green Bay Area, bringing fans from across the country to celebrate one of the most exciting weekends in professional football. While the main event takes place at Lambeau Field and Titletown, the ripple effects will be felt throughout Wisconsin, including right here in Marinette County.
This is your chance to put your business in the spotlight and welcome sports fans, families, and visitors into your establishment. Whether you’re running a restaurant, boutique, or service-based business, there are creative ways to engage this influx of visitors and enhance their experience.
What is the Draft?
The NFL Draft is a multi-day event where all 32 teams select promising new players to join their rosters. This free public event will be broadcast live, and visitors will flock to Green Bay to watch it on the Lambeau Field Campus, explore activations in Titletown, and enjoy events hosted by local businesses.
Draft Dates and Times
Day 1: Thursday, April 24
Campus Hours: 12 p.m. - 10 p.m.
First Round Begins: 7 p.m.
Day 2: Friday, April 25
Campus Hours: 12 p.m. - 10 p.m.
Second & Third Rounds Begin: 6 p.m.
Day 3: Saturday, April 26
Campus Hours: 9 a.m. - 6 p.m.
Fourth - Seventh Rounds Begin: 12 p.m.
How Marinette County Businesses Can Get Involved
While Green Bay will host the main event, the Draft presents an excellent opportunity for Marinette County businesses to attract visitors who are traveling through the area or looking for unique Wisconsin experiences.
Top Tips for Local Businesses
Host Draft-Inspired Events: Organize football-themed nights, game-day specials, or family-friendly activities to draw crowds.
Create Themed Promotions: Highlight your signature offerings with limited-time Draft-themed menu items, discounts, or merchandise.
Promote on Social Media: Use platforms like Facebook, Instagram, and TikTok to showcase your events and special offers. Include photos and videos of visitors enjoying your establishment.
Collaborate Locally: Partner with neighboring businesses to create larger promotions or themed hubs for fans.
Stay Within the Rules
Avoid using “NFL Draft” or NFL logos, trademarks, or team names in your materials. Use general football-themed imagery instead.
Don’t imply sponsorship or endorsement by the NFL.
Stay Visible: Keep Your Online Presence Updated
In today’s digital age, an accurate and active online presence can make a significant difference in attracting customers. Here are key steps to ensure your business is easy to find and leaves a great impression:
Google Business Profile
Verify and claim your Google Business Profile.
Ensure your address, phone number, business hours, and website are correct.
Add photos of your business, products, or services to engage potential customers.
Update seasonal hours
Social Media Activity
Stay active on platforms where your audience spends the most time.
Post updates about specials, events, or promotions happening in the area.
Respond to messages and comments
Accurate Contact Information
Double-check your phone number, email, and website links across all platforms.
Update any changes immediately to avoid losing potential customers.
Get Your Website Ready
Ensure your website is up to date with accurate hours, contact details, and event information.
Update any changes immediately to avoid losing potential customers.
Printed Marketing Materials
As we gear up for the draft, we want to make sure your business is stocked with everything you need to welcome visitors and promote your offerings. If you need extra copies of the Visitor Guide or brochures just let us know!
Frequently Asked Questions (FAQ)
For a comprehensive list of frequently asked questions, visit the Discover Green Bay FAQ Page.
Helpful Resources for Your Business
See the official Green Bay Draft Business Resource Kit for detailed tips, guidelines, and promotional tools. For additional information
Let’s work together to make Marinette County a must-visit destination during this exciting time.
Contact Us
We’re here to help! Whether you have questions, need assistance, or want to learn more, our team is ready to connect with you.
Visit Us: Stop by our office—we’d love to meet with you in person and discuss how we can assist you.
Call Us: 715-732-7473 or 715-732-7503
Email Us: Explore@marinettecountywi.gov